10/31/2011· Engineering
Engineering: Asking For a Raise is Easier Than You Think, Even In Bad Times
By: John Hoschette
Do you feel underpaid and deserving of a higher salary? Are you thinking about asking for a raise, but unsure how to go about it? Do you cringe at the thought of approaching your boss?
10/28/2011· Branding - Brand Management
Proving Our Value: Measuring Package Design's Return On Investment
By: Rob Wallace
I've spent the better part of 20 years on the package/brand identity design pulpit.With my colleagues in corporate and consultant design, I have tried to spread the gospel of package design's pre-eminent role in communicating the brand's core identity, its emotional essence, and its primary connection to consumers.
10/26/2011· Documentation Examination & Analysis
By: Mike Wakshull, MS, CQE, PMP, CISA
As with any other profession, document examiners have a range of expertise and experience. As important as it is for your client to make a clear assessment of your abilities, it is up to you to determine in advance, with a high degree of accuracy, whether the document examiner you plan to hire will perform the most accurate assessments and be ready to back up those assessments with a scientifically repeatable methodology in court.
10/24/2011· Human Factors
Sleep, Science, and Policy Change
By: Dennis Wylie
Policies can be very difficult to change, and advocates of change who claim a logical or scientific foundation need valid, reliable, and convincing data. An example of the process is the policy of regulating truck drivers' hours of service in order to reduce motor vehicle crashes.
10/18/2011· Business Consulting
Business Consulting: Environmental Scanning
By: Greg Curtiss
No successful company can survive and grow without a well researched and clearly articulated strategy.
10/7/2011· Aquatics Safety
Risk Management: Standard for Technical Rescue
By: Gerald Dworkin
The National Fire Protection Association (NFPA) establishes standards for the Fire and Rescue industry.
10/6/2011· Security
Security Law: Private Police = Para-Police?
In the past several years many in the security industry have advocated increasing professional standards. The hallmark criteria of professionalism usually relate to training, wages, recruitment standards, and accountability.
10/5/2011· Branding - Brand Management
Blood, Sweat and Tiers: Building Optimal Brand Identity Architectures
By: Rob Wallace
Brand extensions are more than twice as likely to succeed as new brands. With mega-brands like Crest extending to more than 80 SKUs in the United States alone and over 300 products worldwide, today's brands are not just expanding-they are hyper-proliferating.
10/2/2011· Expert Witnessing
Tips For Retaining Your Next Expert Witness
By: Leo A. Wrobel, Sharon M. Wrobel, et al
Reflective of this reality, the most successful expert witness not only has knowledge which is unsurpassed in his or her profession, but also the appearance of objectivity, earnestness and charisma to convey that expertise to non-technical persons.
9/27/2011· Psychiatry
How Child Psychiatric Testimony Works
The legal system and juries customarily weigh evidence more regularly than the psychoanalytic profession.
